Super Bowl

Markets

Super Bowl Sunday beer sales jumped in 2024, with Corona taking top spot

Beer sales in bars and restaurants surged for this year's Super Bowl compared to 2023, but customers' favorites were not the same. Corona was the top seller, while Bud Light plunged.

Lifestyle

See Travis Kelce's lakeside Super Bowl rental house

Travis Kelce had a rental home while he and the Kansas City Chiefs were in Las Vegas to play the San Francisco 49ers in the Super Bowl, according to the US Sun.

Markets

FanDuel, DraftKings both see huge Super Bowl betting totals

Super Bowl LVIII was great for ratings, averaging a record 123.7 million viewers, according to Nielsen. It also appeared to be a notable one for major betting companies.

Lifestyle

Ben Affleck's full Dunkin' Super Bowl ad released as merch sells out

The extended edition of Dunkin’s hit "DunKings" Super Bowl ad has gone live amid the coffee and donut chain seeing major demand for its affiliated merchandise.

Media

Paramount Global laying off 3% of workforce, despite Super Bowl ratings record

Paramount Global is laying off 800 employees to cut costs and return to earnings growth as the media industry grapples with streaming dominance and the fallout from Hollywood strikes

Lifestyle

Super Bowl champ Travis Kelce's mom catches commercial flight home after Chiefs' win

Kansas City Chiefs star Travis Kelce's mother, Donna Kelce, took a Southwest flight home after her son's team beat the San Francisco 49ers in Super Bowl LVIII.

Lifestyle

Super Bowl ratings: Highest rated, most-watched telecast of all time

This past weekend’s Super Bowl LVIII drew 123.4 million average viewers, the highest ever for the NFL’s biggest game, CBS Sports says.

Lifestyle

Taylor Swift's $695 jeans she wore to Super Bowl 2024 sell out online

Taylor Swift was seen at Super Bowl 2024 wearing a pair of jeans designed by the New York-based brand, Area. The denim pants, priced at $695, are currently sold out online.

Food & Drink

Bud Light ‘lost trust’ with consumers, won’t turn around without apology, former Anheuser-Busch exec says

Despite spending millions to win over Super Bowl viewers, form Anheuser-Busch exec Anson Frericks claims Bud Light's commercial doesn't give its authenticity back.

Lifestyle

Kansas City Chiefs ownership: Who is the Hunt family?

The franchise was established in 1960 by Lamar Hunt and played as the Dallas Texans from 1960 to 1962. A year later, the team moved to Kansas City and was renamed the Chiefs.

Economy

Super Bowl 'foot washing' Christianity ad faces attacks from the left slamming Hobby Lobby link

The "He Gets Us" campaign's two 2024 Super Bowl ads were billed as too controversial by those who cited a link to the family behind Hobby Lobby.

Sports

Why do Super Bowl MVPs go to Disney?

Players named the MVP of the Super Bowl have for decades proclaimed that they're going to Disneyland or Disney World to celebrate their accomplishment as part of Disney's ad campaign.

Lifestyle

Bass Pro Shops doubles down with Super Bowl and Daytona 500 ad

Bass Pro Shops is making its $7 million investment in a Super Bowl ad for its Tracker boats go further by planning to feature it during the Daytona 500 race next Sunday.

Lifestyle

Taylor Swift, Travis Kelce-themed candles at Wisconsin business spark protest: 'Sacrilege'

People staged a protest outside a small Wisconsin business because the shop is selling celebrity-themed "prayer candles." Some of the candles feature Travis Kelce and Taylor Swift.

Lifestyle

Ex-Kansas City Chiefs player helps veterans, first responders overcome mental health struggles

Former Kansas City Chiefs long snapper Kendall Gammon opens up about past trauma and the pressure he faced in the NFL to help veterans and first responders at War Horses for Veterans.

US

UFO Super Bowl commercial flies into big game's ad space

Martin Scorsese directed a commercial for Squarespace for the Super Bowl about UFOs called "Hello Down There," in which aliens are trying to show humans they exist.

Sports

Super Bowl LVIII prop bets and everything you need to know

Proposition bets have become a staple of Super Bowl tradition and in some instances become so popular that people are more interested in them than in the game.

Lifestyle

Super Bowl LVIII ads will cost $7 million per 30-second slot

Companies and brands looking to run advertisements during Sunday's Super Bowl will be spending about $7 million for just thirty seconds of airtime.

Lifestyle

Super Bowl hangover: IT managers bracing for surge in remote work on Monday

A new survey shows many U.S. workers are already planning not to come into the office on the day after the Super Bowl, and the high number of remote workers has IT managers on alert.

Markets

Crypto absent again from Super Bowl ads

Cryptocurrency firms are not spending their advertising dollars on Super Bowl spots this year despite it being the biggest marketing event of the year.

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